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AIM Digital Marketing Blog

Transform your real estate business with these industry insights.

Social Media Marketing & Lead Generation

Watch this free webinar with guest speaker, Ben Hawkey, Real Growth CEO & Co-founder and Stefan Williams, AIM & Campaigntrack Co-founder, to learn more about social media..

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AIM SEO versus Google Search Ads - Who Wins?

AIM SEO versus Google Search Ads - Who Wins? Almost everyone uses internet search frequently nowadays. It’s how we expect to discover products, suppliers and information we seek...

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Ray White Upper Hutt Case Study

How Ray White Upper Hutt Harnessed the Power of AIM Digital Marketing. Recognising the power of digital marketing for your marketing plan is the first step towards a successful..

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How Ray White leaders dominate Digital Marketing

Two years ago, Ray White Leaders Group in Wellington, New Zealand, made a fateful and clever decision. They wanted to dominate their market across social media and online..

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How to Interpret My AIM Dashboard

Realbase’s advanced automation is exclusively designed for real estate marketing. Our AIM Digital Dashboard shows you the campaign performance in real time, so you always have the..

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AIM Finding Passive & Premium Buyers Using Digital Marketing.

There is a big difference between active and passive buyers Active buyers are in-market, doing active research - often using the major property portals. They come to open homes,..

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Brand Building Comes at No Extra Cost With the Right Kind of Digital Marketing.

How do you attract vendors? Word of mouth is obviously the best, but brand awareness runs a very close second Think of the money major brands spend on making sure you don’t forget..

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AIM Facebook Versus Google & Ads Versus Posts.

Facebook versus Google Ads. Posts versus Ads. Who wins? There is no doubt that both Facebook/Instagram and Google are the global leaders in digital advertising. Both platforms are..

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Could Your Buyer Be From Overseas?

Reach beyond the local area with an international digital campaign Could your buyer be an expat in Singapore wanting to come home? Could they be an investor looking to build their..

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Retargeting in Digital Marketing Is Amazing - But How Does It Work?

Retargeting, also known as remarketing, is another remarkable capability of digital marketing Retargeting, also known as remarketing, is unique to digital advertising. In its..

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How Targeting Works in Digital Marketing.

Digital and social media ads have a superpower—and that's targeting Targeting determines who will see your ads and is an essential element in all digital marketing campaigns. AIM..

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The Future of Digital Marketing for Real Estate.

The Future of Digital Marketing for Real Estate.

2022 is the year digital marketing goes mainstream in the real estate industry. What advances and trends are we seeing, and predicting? With so many agents and offices beholden to..

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